Lead automation · API

Checkatrade leads, straight into SimPro

A dedicated API endpoint that captures every new Checkatrade lead the moment it is created and writes it straight into SimPro, with no human in the loop for the data entry itself.

← All automation work
The brief

The aim, and what changed

What was the aim

Take the manual step out of lead entry

The primary aim of this project was to automate lead management by creating a seamless integration between Checkatrade and SimPro. By establishing an API endpoint, the system was designed to handle JSON POST requests from Checkatrade whenever a new lead was created. This automation aimed to eliminate manual data entry, reduce potential errors, and improve overall efficiency in managing leads. People get fatigued and are prone to overlooking data, so this service ensures quality is maintained. The project set out to enhance the speed and accuracy of lead processing, ultimately providing a more efficient solution for handling incoming leads.

The result

Real-time leads, fewer errors

This project successfully automated lead management by integrating Checkatrade with SimPro through a dedicated API endpoint. The integration processes JSON POST requests from Checkatrade to create leads in SimPro. By automating this process, the system significantly reduced the need for manual data entry, which led to an increase in overall efficiency and data accuracy. The automated system streamlined data handling, making lead management faster and more reliable.

This automation also resulted in a smoother workflow and reduced human error. The integration allowed for real-time lead processing, enhancing the responsiveness and operational efficiency of the business. The improved accuracy in lead management contributed to better decision-making and a more effective approach to handling incoming leads.

How it works

The integration workflow

Checkatrade to SimPro integration workflow diagram
Built on AWS

AWS services overview

The pieces that capture each lead and deliver it reliably into SimPro.

API Gateway

Amazon API Gateway is a fully managed service that allows developers to create, publish, maintain, monitor, and secure APIs at any scale. It serves as a gateway for backend services and facilitates integration with front-end applications, microservices, and serverless architectures. API Gateway supports both RESTful and WebSocket APIs, providing flexibility in building and managing APIs for various use cases.

Lambda

AWS Lambda is a serverless compute service that enables you to run code without provisioning or managing servers. Lambda automatically scales and manages the infrastructure needed to execute your code in response to events such as API requests or scheduled tasks. This allows developers to focus on writing application logic without worrying about server management.

SQS Queue

Amazon Simple Queue Service (SQS) is a fully managed message queuing service that decouples and scales microservices, distributed systems, and serverless applications. SQS supports both standard queues for high-throughput applications and FIFO (First-In-First-Out) queues for message order and exactly-once processing, enabling reliable communication between different components of your system.

Interested in streamlining your operations?

If you have a manual process that is eating time, I can probably automate it. Happy to talk it through.